Xiaomi’s entry into the electric vehicle (EV) market with the SU7 has caused quite a stir, not only due to its competitive pricing starting at 215,900 yuan ($29,870) but also for its sleek and stylish design reminiscent of high-end sports cars like Porsche’s Taycan and Panamera. Despite being a newcomer, the SU7 has quickly garnered attention from consumers in China’s fiercely competitive automotive industry. However, overwhelming demand has led to extended wait times for delivery, with potential buyers facing delays ranging from four to seven months. Xiaomi’s venture into EVs comes at a time of intense competition from established players like Tesla and BYD. Yet, the company’s robust financial resources and expertise in consumer electronics, particularly smartphones, provide it with a unique advantage. Xiaomi’s emphasis on intelligent features, such as advanced dashboards, aligns well with Chinese consumers’ preferences, further enhancing its appeal in the market. Moreover, Xiaomi’s introduction of the SU7 has spurred other EV manufacturers to offer competitive deals and discounts to attract consumers, with brands like Aito, Xpeng, and Chery announcing subsidies and incentives on their respective models.